British pop duo Rizzle Kicks continue their comeback in style with the news they are to release their first album in over a decade early next year!
Serving as the follow up to 2013’s gold selling ‘Roaring 20s’, ‘Competition Is For Losers’ is scheduled to drop via BMG on Friday, February 14th 2025 and is available to pre-order now.
To celebrate the news of the records impending release, Jordan and Harley share the projects latest single ‘New Sport’ – a funky yet soulful, shimmering pop bop produced by Tucan (Jungle, Superorganism).
The tracks accompanying music video – directed by Earthboi – perfectly captures Rizzle Kicks new sound, more musically refined than people may expect. The clip serves to showcase another creative duo, this time it’s Andy Warhol and Basquiat, the idea that “the art represents their new work and new sport”.
Commenting on the video, Earthboi says of the clip: “Rizzle Kicks were an early part of my childhood and their resurgence, still as icons was something I really wanted to capture. In the search of crafting iconicity, which largely speaks to their upcoming project, I stumbled upon a series of images of Basquiat and Warhol posed as athletes. I felt like this image fully encompasses the idea of art as a ‘new sport’.”
Watch the official music video for ‘New Sport’ below:
With their new album set to mirror the groups growth both personally and professionally, ‘Competition Is For Losers’ sees Rizzle Kicks return to the pop music space “sober, both in love andequipped with life lessons, self-awareness and self development they’ve built on separately – all the while retaining their sense of humour that always set them apart from other artists”.
“We allude to the fact that we acted off the cultural encouragement and the reality of the time,” says Jordan. “I think now we’d like to believe that we’ve distanced ourselves from those just through experience”.
Themes on this album include sobriety: “Not in a prescriptive way. But more like we did a lot of crazy stuff, but now we don’t”, and paternity: “not just with Harley becoming a father and all the growth that comes with that role, but also in a larger sense as we get older we feel a responsibility to share our wins and our failures”.