MindStir Media, a leader in book self-publishing, has teamed up with The Sopranos alum Jason Cerbone for a cheeky video promoting the company’s self-publishing services. Known for his role as Jackie Aprile Jr., Cerbone delivers a captivating message straight out of his Sopranos playbook, urging aspiring authors to trust the experts at MindStir Media.
Kicking off the video with undeniable charisma, Cerbone lays it out plainly, saying, “You got an idea for a book, huh? Some big masterpiece rattling around up here? Well, lemme tell you somethin’ – getting that book out into the world, it ain’t no walk in the park. You need someone who knows the ropes. Someone who gets things done. Someone…like MindStir Media.”
He leans in, voice dropping into a conspiratorial tone, “Now, I’m not sayin’ you have to go with MindStir Media…but, uh, let’s just say, you’d be making a wise choice. These guys? They’re the real deal. They’ll walk you through every step, from editing that thing you call a manuscript to putting together a cover that doesn’t look like your cousin whipped it over his lunch break.”
Cerbone doesn’t just stop at the basics. He emphasizes the added value of working with the company, gesturing pointedly as he explains, “And the best part? They don’t just publish your book. Nah, they market it too…They put it out right in front of the people. Because what’s the point of writing a book if no one’s reading it, am I right? MindStir has the connections, the expertise. You don’t want to deal with amateurs when you’re talking about your legacy.”
The video closes with Cerbone’s signature flair, smirking knowingly as he delivers, “So do yourself a favor. Go to mindstirmedia.com. MindStir’ll make you an offer you can’t refuse. Now go on! Capisce?”
This campaign underscores MindStir Media’s commitment to empowering authors with comprehensive services, from editing and design to marketing and distribution. Jason Cerbone’s presence brings a unique blend of humor and edge, designed to motivate budding authors — who are also fans of The Sopranos — to take the plunge into publishing with confidence.
MindStir Media CEO J.J. Hebert spoke about the collaboration on social media, saying, “Having Jason Cerbone onboard for the marketing campaign has been a lot of fun. Many of my staff, including myself, are Sopranos fanatics. Jason’s energy and wit connect with people, and that’s exactly what we want for this campaign—to make a connection with authors through our shared love of the best TV show in history.”
The video, which encourages authors to visit mindstirmedia.com, is now live across MindStir Media’s social media accounts and official website, blending entertainment with no-nonsense advice to encourage authors to aim high and partner with the best.