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There’s hair products that smell good, and then there’s hair perfume. And unless you live under a rock, you know hair perfumes have been everywhere recently. Brands like Sol De Janeiro and Gisou have popularized fragrance for your locks—and to our surprise, Zara just dropped their very own hair perfume featuring three brand new scents expertly curated by perfumer Jérôme Epinette. However unlike its bougie counterparts, Zara’s hair perfumes will only run you $16, making them a perfect choice for all the beauty-lovers on a budget. And if you’re not sold yet, it girl Daisy Edgar-Jones is the star of the luxurious campaign.
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If you’re into affordable perfumes, you’ve definitely stumbled across Zara’s scents. Not only are they super budget-friendly, TikTokers have long been comparing to them the most popular high-end perfumes. And after Zara came out with a line of hair products, it only makes sense they would release hair perfumes too. The range includes Dusk (a woody floral scent), Dawn (fresh and fruity), and Midnight (decadent and sophisticated)—cleverly inspired by different times of day.
Zara Hair Perfume Dusk: And Then…
Zara Hair Perfume Dawn: Lets Begin
Zara Hair Perfume Midnight: After Everything
Who doesn’t want nice-smelling hair? And if you’re as intrigued by those scent notes as we are, you’ll definitely want to add one (or all three) to your cart. Thankfully, this launch means that perfuming your hair is more affordable than ever. And don’t let the low price tag fool you, Zara actually put tons of thought into the hair perfumes—because in addition to tapping the lovely Daisy Edgar-Jones for the campaign, Zara assembled its own dream team to create the perfumes.
Zara is quickly establishing itself as a perfume powerhouse. They might be new to the game, but they’re calling on some of the beauty industry’s biggest names. In addition to perfumer Jérôme Epinette, Zara also tapped legendary hairdresser Guido Palau to help develop the hair perfumes. The duo has incredible resumes—with Palau styling everyone from Naomi Campbell to Adele for Vogue and Epinette creating scents for huge names like Phlur and Boy Smells. So if you’re wondering how a $16 hair perfume can be that luxe, now you know.