Warner Bros. Discovery strikes 10-year deal to broadcast the French Open within the U.S.

Jun 11, 2024 | blog

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Spain’s Rafael Nadal reacts as he performs towards Germany’s Alexander Zverev throughout their males’s singles match on Court Philippe-Chatrier on day two of The French Open tennis match at The Roland Garros Complex in Paris on May 27, 2024. 
Anne-christine Poujoulat | AFP | Getty Images

Warner Bros. Discovery’s TNT Sports would be the new unique U.S. broadcaster of the French Open, also referred to as Roland-Garros, starting in 2025, the corporate introduced Tuesday.

The leisure firm signed a 10-year contract with the French Tennis Federation for a mean of about $65 million per yr, based on an individual conversant in the matter.

The deal is ready to make Warner Bros. Discovery the biggest international broadcast associate to the Grand Slam match, which hosted 675,000 spectators this yr. Warner Bros. Discovery-owned Eurosport has been broadcasting the French Open to 55 nations outdoors the U.S. since 1989, based on a press launch.

“Roland-Garros perfectly aligns with our global sports strategy and our commitment to adding premium live sports content to our TNT Sports portfolio. We look forward to serving fans with a best-in-class content experience and providing them with direct access to more live Roland-Garros coverage than ever before,” TNT Sports Chairman and CEO Luis Silberwasser stated within the launch.

Per the settlement, the matches shall be broadcast stay on TNT, TBS and TruTV, together with simulcasts on the corporate’s streaming platform Max.

Before this deal, the match was broadcast within the U.S. by Comcast’s NBC and streaming service Peacock and the Tennis Channel by a sublicensing deal.

TNT Sports introduced it can have an on-site presence, together with studio and saying groups from a number of positions contained in the Roland Garros Stadium in Paris, with additional particulars on protection to be introduced within the coming months.

The information comes as Warner Bros. Discovery is launching a joint sports activities streaming service referred to as Venu with Disney’s ESPN and Fox. Venu is ready to launch this fall and can embody TNT, TBS and TruTV in its providing of channels.

Adding the French Open is extra proof that the corporate desires so as to add stay sports activities if the worth is smart for the funding. In the previous three years, TNT Sports has acquired rights for the National Hockey League, NASCAR, U.S. Soccer, the College Football Playoffs (by a sublicensing take care of ESPN), and now the French Open.

Meanwhile, Warner Bros. Discovery continues to be in negotiations with the NBA to increase its partnership to broadcast stay video games. While NBCUniversal has made a suggestion for the package deal of video games TNT Sports has been carrying, Warner Bros. Discovery is specializing in a distinct package deal of video games, CNBC previously reported.

With the hangover from the Hollywood writers’ strike and cost-cutting measures throughout the business, together with at Warner Bros. Discovery, media giants have been leaning closely on sports activities as a manner to herald greater audiences and extra promoting {dollars}.

Disclosure: Comcast is the dad or mum firm of NBCUniversal and CNBC.

— CNBC’s Alex Sherman contributed to this report.

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